„Being close to our clients, by proximity as well by creating new flexible products that satisfy their needs, is very important for us” said Mr. Laszlo Diosi, General Adjunct Director, Retail Division of OTP Bank Romania. „ As part of our expansion plan, we intend to have 70 operational units by the end of the year, and we hope next year to achieve 100 units in Romania”, he added.
The new branch situated on Str. Roman Ciorogariu nr. 1, offers banking products and services for individuals as well as for companies. Retail Division was reconstructed from zero after the RoBank acquisition, a small bank but solid, that targeted the small companies segment/ the Retail part was reactivated with the launching of products – the personal loan, the personal loan with mortgage, the mortgage loan, debit and credit cards, OTPdirekt, car loan and overdraft. Soon, other products will be launched, as part of the strategy for the retail segment in 2006.
“We started on this way with a very attractive offer for all consumer categories”, declared Frigyes Harshegyi, General Director of OTP Bank Romania. “If until this moment we did our work, by closely analysing the retail market in Romania, we are now ready to welcome our clients with a very profitable offer” he added.
In present, the bank implements an accelerated development plan by launching a great number of products and by opening more branches and agencies all over the country. At this moment, there are 21 operational units in cities like Bucureşti, Constanţa, Timişoara, Cluj, Iaşi, Oradea, Sibiu, Satu Mare, Braşov, Piatra Neamţ, Galaţi, Ploieşti, Brăila, Craiova and Piteşti.
Until the end of 2005, OTP Bank România will open more than 20 units in cities like Miercurea Ciuc, Odorheiu Secuiesc, Bacău, Alba Iulia, Arad, Sfântu Gheorghe, Baia Mare, Târgu Secuiesc, Timişoara, Târgu Mureş, Braşov and Cluj.
„We become an active player on the banking market in Romania” declared Frigyes Harshegyi, General Director of OTP Bank Romania. „After analysing the trends and the probable evolution of the Romanian banking segment, we are now ready to reach our medium term objective, to reach 4-5% market share” he stated.
Part of OTP Bank Group, OTP Bank Romania reached a market share of 1%, based on the owned assets taken over in 2004. With a wide experience in turning saving institutions profitable and transforming small financial institutions in universal banks with a significant market share, OTP Bank Group has reached excellent financial results with each of its subsidiary.
An eloquent example is the subsidiary DSK, the savings bank previously owned by the Bulgarian state. After the take over, the net profit of the Bank recorded a significant growth of 80% in 2004.